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ARVO WORLD — Knitwear

Old Money and Quiet Luxury

Seven Principles of No-Logo Style
Seven shared principles of old money and quiet luxury dressing, from fit and palette to fabric and upkeep, plus what to buy first.
By ARVOpm Editorial
Model in a navy pinstripe double-breasted blazer over a blue turtleneck, a calm no-logo old money look

ARVOpm Editorial | Updated 2026-11-03

The short answerOld money and quiet luxury both skip the logo and rely on fit, a short palette, good fabric and upkeep. Get the blazer, knit, shirt and trousers right, keep colours to navy, camel, grey, white and brown, and let texture create depth. That is most of it.

What is the difference between old money and quiet luxury?

The terms get used interchangeably, but the mood differs. Old money draws on Ivy League, tennis-club and country-club dressing: the navy blazer, the cricket-style V-neck, the striped polo, the pleated trouser, all looking worn for years and well cared for. Quiet luxury is more contemporary. It removes almost all pattern and leaves cut, cloth and tonal layering. What they share is a lack of interest in being recognised.

Old money Quiet luxury
Roots Ivy League, tennis and club traditions Contemporary minimalism, focused on cloth and cut
Key pieces Navy blazer, tennis sweater, striped polo, pleated trousers Plain knits, collarless jackets, camel coats, tonal sets
Palette Navy, white, camel, brown, a touch of burgundy or green Tonal oatmeal, grey, camel, black, dark brown
Pattern Pinstripes, bold stripes, checks, cables Almost none; texture does the work
Shoes Loafers, white tennis shoes, leather derbies Plain leather shoes, suede, minimal sneakers
Common mistake Too many signature pieces at once, like a costume Too plain and poorly fitted, so it just looks ordinary
Mix them: old-money pieces worn with quiet-luxury colour discipline suit everyday Taipei best.

Where do you start, and why does fit matter more than labels?

Principle one: fit before everything. A blazer with an accurate shoulder and the right sleeve length says more than any logo. A regular cut ends at the edge of the shoulder bone; a relaxed cut drops deliberately. Either way the lines should be clean, without pulling or pooling. Show about 1 cm of shirt cuff, and let trousers just touch or lightly break on the shoe.

Principle two: five colours or fewer. Navy, camel, grey, white and dark brown all work together, so every piece earns more outfits. Keep a pinstripe if you like, but one pattern per outfit. Our navy pinstripe double-breasted blazer and matching trousers share the same wool-blend composition, so they work as a suit or apart; the apricot two-button blazer is an easy way into tonal dressing.

Which fabrics suit quiet luxury?

Principle three: read the label, not the adjectives. Wool, cotton, linen and silk are natural fibres; lyocell, rayon and modal are regenerated from plant cellulose and drape softly. Pure natural fibre isn't the only answer. In Taipei's humidity, a little polyester or elastane often helps tailoring resist creasing and stay easy to care for. What matters is knowing what you're buying. For high natural-fibre content, look at the 50% wool coat, the 100% wool scarf or the 100% cotton straight-leg trousers.

Principle four: texture instead of pattern. A brushed wool coat, a ribbed knit, cotton twill and a shirt's soft sheen keep tonal outfits from going flat. Combine at least two textures in a single-colour look.

Truly quiet clothes reveal themselves only when you step closer.

How do you wear shirts, polos and knits the old-money way?

Principle five: classic shapes over trend details. The point collar, the V-neck tennis sweater, the long-sleeved polo and the turtleneck have barely changed in decades, which is why they don't date. The contrast stripes on a tennis sweater's neckline are the style's quietest signature. A light-blue shirt under a navy tennis sweater rarely goes wrong; add a tie on cold days for a collegiate note. At the weekend, a long-sleeved polo with white or khaki trousers feels like an afternoon at the club.

Wool Blend V-Neck White Tennis Sweater
Classic Two-Button Apricot Blazer

Left: a white tennis sweater over shirt and tie; the collegiate feel comes from shape, not branding. Right: an apricot blazer with matching trousers, tonal and calm.

How do you keep clothes looking new?

Principle six: maintenance is style. Hang blazers on shaped hangers and rest them a day between wears. Steam rather than press directly, to avoid shine. Fold knitwear instead of hanging it, and use a fabric comb on pills. Brush wool coats after wearing, and keep shoe trees in your shoes.

Principle seven: you don't need to be recognised. Keep accessories to a simple watch, a belt and a scarf. When people remember that you looked at ease rather than what brand you wore, you've got it right.

FITTING CHECKCheck the shoulder seam first: on a regular cut it should sit at the edge of the shoulder bone. Arms down, about 1 cm of shirt cuff should show. Hug yourself: no horizontal strain lines across the back. Sit down: trousers shouldn't grip the thighs or slide down at the waist. Walk a few steps: the leg should hang straight without catching on the shoe. Button the top button and make sure the collar stays against the neck.

What should you buy first?

Start with four pieces: a navy or camel-toned blazer, a light-blue or off-white shirt, a V-neck or crew-neck knit, and grey or khaki trousers. They cover most office, dinner and weekend situations; add a coat, a polo and a scarf later. Shorter frames can extend one colour head to toe, such as an apricot blazer with apricot wide trousers. Broader frames do well in single-breasted jackets, V-necks and fine stripes. Slim frames gain structure from double-breasted jackets, cabled or ribbed tennis sweaters and pleated trousers.

Not sure how formal to go? Our dress code guide lays it out. To compare fabrics in person, visit our store at eslite spectrum Songyan 2F.

FAQ

Does old money style have to be expensive?

No. It rests on fit, a restrained palette and good care rather than price or brand. Getting four pieces right, a blazer, a shirt, a knit and trousers, does more than one costly statement item.

Can I mix old money and quiet luxury?

Yes, and it suits everyday Taipei well. Wear classic old-money pieces like tennis sweaters and striped polos with quiet luxury's tonal, low-pattern discipline. The result is calm but still personal.

Is old money style only for men?

Not at all. Blazers, tennis sweaters, shirts and pleated trousers have never belonged to one gender, and most ARVOpm pieces are cut unisex. Only size and proportion change; browse our unisex collection or try pieces in store.

Can blended fabrics look high quality?

Quality comes from hand, drape and make, not only from 100% natural fibre. In humid Taipei, some polyester helps tailoring resist creasing and stay easy to care for. Read the label and feel the weight and recovery of the cloth.

What shoes go with old money style?

Loafers, plain leather derbies and white tennis shoes are the classics, and suede softens the look. Avoid big logos and chunky technical soles, and let trousers just touch the shoe.

Want to feel the fabric and try the fit first?

Visit ARVOpm at eslite spectrum Songyan 2F (No. 88, Yanchang Rd, Xinyi District, Taipei), open daily 11:00–22:00. Prefer to shop online? Delivery within Taiwan is free over NT$3,000, and returns are accepted within 7 days of delivery.